Jiwan Emre on Creating a Platform for Newcomers to the Sports Handicapping Industry with Crush The Books

The sports handicapping industry has been growing steadily over the years, with more and more individuals trying their luck at it. A handicapper is someone who studies and takes shots on sporting events, using their knowledge of each player’s statistics and analytics to help them make the most accurate play. Those who have made a career out of this will then make a list of their predictions for games and sell them to clients for a high price, earning them thousands of dollars each month.

For Jiwan Emre, CEO of Crush The Books, this has been his life for as long as he can remember. Though he only recently launched his brand, Jiwan has been playing and interested in stats since he was around four or five years old. He would watch sports and spend hours filling dozens of notebooks with every player’s stats and analytics. This early interest is what ignited his passion and what eventually made him pursue a full-time career surrounding it.

Since he was young, Jiwan was working and coming up with new ways to make himself an income. He began by playing daily fantasy sports, where he would create an online lineup of real players of a sport based on their statistical performances, which would then compete with other teams. However, Jiwan eventually moved onto sports handicapping and poker, which helped him grow his bankroll for future ventures.

Despite his interest in sports, Jiwan tried his hand at a few other small businesses that could draw in money. His first was buying hats in bulk from overseas, then reselling them to people in his community for a higher price. He didn’t do this for very long and eventually moved onto snow shoveling and lawn care. All of this taught him the importance of a strong work ethic and being consistent in his actions if he wanted his businesses to grow.

Having a positive mindset is crucial, especially as an entrepreneur. Jiwan’s a big believer in making sure one’s mind is working at peak performance so their business can do the same. But when things get tough, they shouldn’t be afraid to reach out for help, and mentors or other professionals within the industry are great individuals to turn to for that. Creating those connections benefits everybody.

As for his business, Crush The Books was created recently, with the goal of helping those just starting out in the world of sports handicapping and handicapping. Jiwan was sick of seeing misinformation and unhelpful advice that other companies were offering, so he was inspired to make his own platform. He and his team provide individuals with educated advice and information on every aspect they need to know.

Sports handicapping packages are also available, which include detailed predictions for a wide range of sports. For high-end clients, a mentorship program is also available, which sets them up for their own full-time careers within the industry. Giving clients options and multiple resources is what sets Jiwan’s company apart from many others.

To keep up with Crush The Books, you can find them on Instagram at @crush.the.books.


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Carl Vickers

Carl Vickers is the creator of Business Deccan and is a talented writer who specializes in stories related to the economy. He spearheads the team and helps to mould them into better writers, by focusing on quality over quantity, and ethical publishing. He is a true torchbearer in the field of reporting sans prejudice, and leads by example.

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