Effective digitalization has already become the difference between success and failure in our era. Lamoda offers virtual sneaker fitting with its app. You just need to point your smartphone at your foot and see if your chosen model suits you. Soon, with the help of AR technologies in marketing, it will be possible to try on any clothes, see if new wallpapers fit the walls, create design projects for houses or see reviews about a restaurant simply by pointing a smartphone camera at it.
Expert marketing coach Owen Hone sat down with us to explain the specificities of online marketing in 2021 and how he manages to accelerate his clients’ sales to 6+ figures.
Content Remains King
The outgoing year has shown clearly: amid the quarantine waves and economic turbulence, it became especially important for a brand to inspire trust in the audience. It has become imperative to come up with engaging and well-placed material that will inspire confidence in potential buyers.
“For online marketing to work as efficiently as possible, one should determine the optimal format for presenting information and develop a company’s communication strategy. Then the money spent will not be in vain and will return in the form of dividends: audience growth and boost in sales”, says Owen.
Use the Right Tools
Today, various metrics come to the marketer’s rescue. They make it possible not only to evaluate the effectiveness of advertising campaigns but also to determine the potential of the publication even before publication.
To prevent your content from drowning in the sea of information, you need to work closely with the right tools. 2020 has clearly shown: the time for large PR budgets is gone, and each dollar invested in promotion should be measured and turned into profit.
Owen teaches his customers the marketing metrics that 99% of online business owners don’t get right. One such method is the Jedi algorithm.
“We teach you different Jedi algorithm hacks and strategies to get 10’s and if not 100’s of your ideal customers and team members engaging with your content. 99% of online business owners don’t get this right, and it’s one of the reasons our clients consistently get such great results working with us”, Owen tells us.
Use SMM Smartly
Social networks have long been rightfully called an alternative to media, trading, and business platforms. Instagram, originally created as a service for storing photos, has now turned into a global trading platform; Twitter helps drive powerful traffic from the internet, and LinkedIn is perfect for B2B.
Owen has helped hundreds of network marketing companies develop robust internal systems and strategies around social media marketing, build a powerful personal brand and make tons of money.
“We are the #1 go to for helping network marketers build a powerful online brand, duplicate
fast and attract soul-avatar business builders by mastering social media”, says Owen.
Mastering all the marketing tools out there takes immense time and effort. Many find it overwhelming to keep track of all the information at once. In case you do too, contact Owen on Facebook and let him guide you through the best strategies for customer acquisition and brand development.