Max Weiss talks about the importance of content, explains how videos can give good leads on the website

Digital marketing in the starting was all about building a website for a company, give social media ads and appear on the first page of the search engine. Now things have changed. With changing, algorithms experts like Max Weiss have come in the picture to let people know the importance of good content.

Nowadays, people block all the ads when they visit a website for good user experience, so giving ads is not that much useful like it was in the initial times. He says, “If you want to grow your brand, you need to market it right by using new ways. From 2018, even Google started to give importance to content marketing.

Leaders like Max Weiss started using reference links and other tactics reviews, faqs and blogging in the sites which add more and more valuable keywords to the website. Max Weiss earlier told in an interview that content is the king, and it is an essential part for website and business growth.

Again algorithm changing and from content to video marketing, we are going towards video marketing from six months. People now want videos and the success of YouTube is proof. More than 300million hours of videos are being watched each day on YouTube.

According to Max Weiss, creating video content is a way that keeps their audiences coming back for more. “You can add titles if you don’t want to give sound to your video. More than 70% of Facebook videos are following this strategy”, he said.

Max feels adding video to the website can also give you good leads. No marketer today can avoid the fact that video marketing is today’s need. So he advises everyone to start putting videos on the site and pages to gain good leads. It will surely get an excellent response to the brand and the business.