OBCIDO is a digital marketing and PR agency dedicated to delivering outstanding consulting, development, marketing, and training services across a variety of industries.
OBCIDO provides comprehensive strategies for launching NFTs including community management, blockchain development, PR and influencer marketing, branding guidelines and digital art design, as well as Discord and Telegram moderation.
To accomplish this, OBCIDO has leveraged its culture of adaptability to succeed in an ever changing digital landscape. Among the major shifts taking place today, Web 3.0 stands out.
What is Web 3.0?
Web 3.0 refers to the next iteration of the internet as we know it, a rapidly expanding ecosystem of platforms and services that make use of smart contracting to promote further decentralization and increased transparency on the web.
This new pivot promises to bolster individual privacy while also confronting the monopolization that has come to characterize the internet of the past decade. Smart contracts incentivize away from centralized platforms that collect and profit from the personal data of their users. This trend also comes with a valuable opportunity for promoting security, broadly, as decentralized networks prove far more difficult for would-be hackers to penetrate without detection.
Advocates for Web 3.0 point to the foreseen absence of centralized authority as cause for celebration, maintaining that in this new era, institutions will have little power to discriminate at their own discretion. ‘Permissionless Blockchain’ as it’s termed, will allow anyone to join networks and participate by simply creating a unique address.
How will Web 3.0 re-shape the industries we see today?
Social media platforms have emerged as essential services in the last decade, proving their potential to redefine how individuals communicate and relate to one another. Even today, social media presents opportunities to continue transforming global communication and collaboration in previously unforeseen ways. Web 3.0 offers to take back control over these services from the tech giants that currently govern with little oversight, delivering power back to the users. In practical terms, this entails a decreased likelihood of data misuse for political gains, as seen during the Facebook Cambridge Analytics Scandal.
“Everything you currently own right now is not really owned by you. You are just a moderator. You don’t own your Instagram account, Meta does, and they can remove your presence within a second. With Web 3.0 you will be your real owner of your digital identity. No one will be able to control or affect that,” says Kandil.
Currency exchange services have long functioned as a cornerstone of the global consumer economy, but, when it comes to exchanging currencies, centralization presents major flaws. Take the Mt Gox hack, for example, where $460 million in bitcoin holdings were hacked. The solution could lie in decentralized exchange. Users will likely experience a more transparent, more secure exchange experience as Web 3.0 continues to take shape.
Streaming services like Netflix and Spotify have taken the world by storm. In the wake of their massive success, however, these platforms have also received criticism for selling user data to advertisers and accusations of underpaying the creators that provide them with their massive libraries of content. In Web 3.0, creators will gain greater freedom to work transparently, with the added benefit of increased copyright security thanks to smart contracts. Like all internet centered industries, the promise of decentralization posited by Web 3.0 could entail a future where powerful platforms, streaming services included, no longer reign as unaccountable, undemocratic institutions, subjugating users and creators to the policies of their choice. According to Kandil, “we are witnessing the safest version of the internet ever. Tech giants will no longer be able to invade your privacy.”
OBCIDO stands at the forefront of the Web 3.0 revolution, helping individuals and firms adapt themselves to succeed in a future characterized by open transparency and decentralization. “I advise all companies to get into the hype and learn all about Web 3.0. There are unlimited options out there and it is all accessible to everyone. The only key is knowledge and your early learning can be the reason behind your success in this new era,” says Kandil.
To learn more about OBCIDO’s many services, or how you can make use of blockchain technology to thrive in the world of Web 3.0, visit https://obcido.com/ today, or reach out to [email protected].
