Public relations is a competitive industry — and for good reason. PR specialists regularly collaborate with brands to craft their stories, get those stories into the spotlight, and maintain their reputations as they grow.
However, winning PR strategy is not a one-size-fits-all proposition. The best fit is a PR firm offering experience and media contacts in the sector a brand serves.
This list contains eight top PR firms for 2023 specializing in a wide range of industries. For companies who want to grow their business by finding the perfect PR partner, look no further than the firms on this list!
#1 Otter Public Relations
Otter PR is a full-service public relations agency supporting businesses of all sizes with unsurpassed media relations, crisis communications, and reputation management. Founded in 2019 — just months prior to the COVID-19 pandemic — this Florida firm has built impressive case studies demonstrating success for clients in the business, legal, healthcare, marketing, technology, and finance industries.
The company’s PR specialists and writing team consistently get the attention of influencers and top-tier media outlets. According to O’Dwyers, Otter PR was the fastest-growing PR firm in the United States in 2022, boasting nearly 240% growth over 2021. In 2022, BIG Awards for Business named Otter its pick for Company of the Year. The firm’s popularity springs from a results-driven guarantee to get “amazing media coverage for every client.”
#2 BLASTmedia
BLASTmedia is a PR agency serving B2B SaaS companies. In fact, it is the only US agency with this focus.
In 2022, the US Agency Awards named BLASTmedia PR Agency of the Year. The award acknowledges the firm’s expert media coverage and thought leadership campaigns impacting the customers, investors, employees, and partners of each client.
#3 BIGfish Communications
BIGfish Communications is a boutique agency providing disruptive brands and businesses with public relations and corporate communications services. This Boston-based firm offers a unique approach that redefines businesses through thoughtful storytelling.
BIGfish has over two decade’s experience in the PR industry. During that time, it earned over 15 awards from Clutch. This firm goes above and beyond to bring creative strategies to the table for every client.
#4 Rhino Reviews
Rhino Reviews specializes in protecting its clients’ online reputations by leveraging the power of positive reviews and removing negative comments from sites such as Google and Yelp. The agency works with businesses to monitor comments and mentions proactively. Clients take care of business, while Rhino provides review generation and reputation management services that help them scale.
In 2023, Clutch named Rhino as the country’s top reputation management company. This agency, certified in Reputation Management, works openly and behind the scenes to reduce the impact of negative reviews.
#5 Idea Grove
Idea Grove is a PR firm dedicated to serving clients in cybersecurity, martech, e-commerce, retail tech, and other technology sectors. The firm helps clients earn customer trust by leveraging third-party media coverage, reviews, and influencer marketing.
Since 2005, Idea Grove has had a mission to be more than a successful business. The PR firm is out to make the world a better place, one conversation at a time. O’Dwyer’s ranked Idea Grove among the top 25 tech PR agencies in 2021, and Inc Magazine ranks it among the 5,000 Fastest Growing Private Companies in the United States.
#6 PRLab
PRLab is committed to getting press for startups. Founded just five years ago, this firm knows first-hand how critical a PR strategy is for companies in the early stages of growth.
Earlier in 2023, Clutch awarded PRLab the Top Public Relations Firm in Amsterdam, Netherlands, and Austin, TX. Clutch also named the firm on its list of Top Crisis Communications Companies in these areas.
#7 Firecracker PR
As the name suggests, Firecracker PR is all about fast impact. This team specializes in quick results by blending search engine marketing, content marketing, and PR strategy for rapid media coverage. With a combination of long and short-term strategies such as source filing and newsjacking, Firecracker offers its clients the chance to boost awareness now and grow into the future.
Clutch has ranked Firecracker as a top PR firm in a number of categories for several years running — most notably, on its list of Top-tier minority-owned businesses. The Manifest agrees, placing this agency among the country’s top 100 minority-owned PR companies for 2022.
#8 Victorious PR
Victorious PR works primarily with brands in the real estate, health care, and blockchain sectors. The team knows how to take companies from best-kept secrets in their fields to authorities. Its proven process involves highlighting what makes each brand unique and using that to build trust and credibility through strategic thought leadership and media opportunities. As a Wall Street Journal Best-Selling Author and TEDx speaker, the firm’s founder, Victoria Kennedy, has first-hand experience in this area.
In 2023, Expertise ranked Victorious PR as one of the nation’s Most Innovative PR and Communications Firms. Just two years earlier, in 2021, Clutch ranked Victorious PR among Nevada’s top PR firms.
Find the best PR firm for your needs
These eight firms have distinguished themselves in 2023 as frontrunners in PR across a wide range of industries. Brands can look into the firms’ reputations and results by reading client reviews on sights such as Clutch and G2. With an experienced PR partner in your corner, your brand will be able to refine and share its message, establish credibility, reach a wider audience, and form valuable connections that spur growth.
